Ladies’s healthcare platform Iron Well being, which permits obstetrician-gynecologists to attach their sufferers with major and different specialty care, launched alongside a $4.5 million seed funding.
Nonprofit group March of Dimes’ Innovation Fund, launched in September, contributed to Iron Well being’s seed funding and is a strategic investor and associate.
New York-based Iron Well being is a tech-enabled ladies’s well being platform that acts as a digital extension of an OB/GYN’s apply, providing connectivity between major and specialty care whereas helping with coordinated care and digital companies.
The platform supplies sufferers with digital visits, direct messaging and entry to an OB/GYN Iron Well being workforce member, together with nurse practitioners, registered dieticians, medical social employees and registered nurses.
The platform was constructed at Redesign Health, an organization that produces, launches and finds funding for different healthcare startups.
“Ladies throughout the U.S. are dealing with healthcare challenges not like they’ve skilled in a long time. Mixed with the steadily rising stress on OB/GYNs, we’re at a vital inflection level,” Dr. Elizabeth Cherot, senior vice chairman and chief medical and well being officer of March of Dimes, mentioned in an announcement. “We chosen Iron Well being as the primary enterprise funding for the March of Dimes Innovation Fund as a result of their distinctive worth proposition for OB/GYNs and sufferers enhances our mission to enhance the well being of mothers and infants particularly in areas of persistent illness administration and psychological well being.”
THE LARGER TREND
Enterprise funding slowed substantially for digital health in 2022 following the mega investments seen in 2021. Nevertheless, investments in women’s health are trending upward regardless of the decline in total funding, and a few consider women’s health is still ripe for investment.
March of Dimes Innovation Fund was launched final yr to spend money on early-stage firms that deal with maternal and toddler well being challenges. Its backing of Iron Well being marks the fund’s first funding since its inception.
Redesign Well being was one of many digital well being platforms that garnered huge funding in 2021, receiving $250 million.
In September, the corporate scored one other $65 million in Series C funding, however only one month later let go of 67 employees, or roughly 20% of its workforce, in a restructuring transfer.
Redesign Well being has launched a number of digital well being firms since its launch in 2018, together with home-based care startup MedArrive, most cancers care-coordination platform Jasper Health and hybrid psychological well being firm UpLift.
Different firms within the ladies’s well being house embody digital ladies’s and household healthcare supplier Maven Clinic, digital well being platform for household care Ovia Health and hybrid ladies’s healthcare firm Tia.
Dr. Manish Kohli will supply extra element throughout his HIMSS23 session “Digital Bridges: Bringing Hope and Therapeutic to These Hurting Most.” It’s scheduled for Thursday, April 20, at 1-2 p.m. CT on the South Constructing, Stage 4, in room S406 A.